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Senior Communications Consultant CEMEA - Maternity Coverage

Primary Location: ,Munich

Additional Location(s):

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Start: 05/24/2021​

End: 03/31/2022

The Sr. Communications Consultant EMEA will be responsible for the planning and execution of communication programs across VMware’s Central Region (based in Munich) across a portfolio of solutions to protect and build VMware’s overall reputation and continue to position the company as a leader in cloud, networking and security, and digital workspace. Coordinating and implementing an integrated communications approach in the region, the individual will work closely with the wider EMEA Communications team and senior stakeholders across the organisation ensuring that all communications activities and programs – across PR, Analyst Relations and Social - are aligned with the business’ strategic priorities. The successful candidate will have strong communications experience alongside project management, social media and stakeholder engagement skills and have the ability to manage and successfully execute multiple programs across communication disciplines in a fast-paced environment. The Sr. Communications Consultant EMEA will also lead the charge on creating content strategies and programs that drive social media engagement with VMware’s key influencers across EMEA and should have an interest and experience in creating and delivering social content to maximise impact through the most effective channels.

Specific responsibilities include:

  • Plan, manage and implement the external communication programs to build awareness and protect and promote VMware’s reputation in its Central region, supporting VMware’s overarching business goals and priorities
  • Proactively engage with regional leadership teams and build strong stakeholder relationships and trust
  • Provide multi-faceted communications consultancy to regional sales and marketing teams, ensuring program development and execution aligns with global and EMEA communication objectives
  • Ensure that all EMEA communication content strategies are developed and delivered with a lens of driving social media engagement across EMEA, working across multiple teams and stakeholders
  • Manage PR agencies across the region to consistently drive and deliver high-quality results
  • Manage and deliver flawless execution in the region across thought leadership campaigns, solution PR programs and key analyst engagements in collaboration with the broader EMEA communications team and country PR agencies
  • Execute strategic product launches, partner announcements and leverage regional industry events to position VMware as a technology leader
  • Plan, manage and report on digital events for press and influencers 
  • Develop and deliver opportunities for strong customer story-telling opportunities in order to amplify customer-led stories and campaigns in the region 
  • Play a key role in the planning and implementation of VMware’s flagship event, VMworld Europe, across the breadth of the communications program 
  • General program and project management across EMEA Communications

The candidate should possess the following capabilities: 

  • Native level of German + fluent level of English
  • An experienced communications professional with demonstrable experience in technology, ideally B2B software and preferably with agency experience
  • Experience in cross-communication disciplines, audience engagement and driving social media and thought leadership content programs within a Corporate Communications environment - working closely with Marketing teams
  • Knowledge and experience within a communications role and team of creating, integrating and delivering social content to maximise impact through the most effective channels
  • Strong communication and collaboration skills across colleagues and senior stakeholders
  • Excellent project management skills with the ability to coordinate and execute multiple projects simultaneously
  • Strong writing and editing skills
  • Basic understanding of social media measurement 
  • Experience with creating digital press/influencer events (round tables, briefings,..)
  • Strong international expertise with a proven track record of working across multiple cultures 
  • Ability to work both independently and as part of a team with a positive, ‘can do’ attitude and problem-solving skills

Category : Marketing
Subcategory: Public Relations
Experience: Manager and Professional
Full Time/ Part Time: Full Time
Posted Date: 2021-04-13

VMware Company Overview: At VMware, we believe that software has the power to unlock new opportunities for people and our planet. We look beyond the barriers of compromise to engineer new ways to make technologies work together seamlessly. Our cloud, mobility, and security software form a flexible, consistent digital foundation for securely delivering the apps, services and experiences that are transforming business innovation around the globe. At the core of what we do are our people who deeply value execution, passion, integrity, customers, and community. Shape what’s possible today at

Equal Employment Opportunity Statement: VMware is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: VMware is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at VMware are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. VMware will not tolerate discrimination or harassment based on any of these characteristics. VMware encourages applicants of all ages. Vmware will provide reasonable accommodation to employees who have protected disabilities consistent with local law. Job ID: R2106442
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