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,Remote - Germany (All Other - 40)

Country Marketing Manager Germany - Small Business Segment (m/f/d)

Frankfurt, Germany; Halle, Germany; Munich, Germany

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Country Marketing Manager Germany - Small Business Segment (m/f/d)


The Germany Small Business Marketing team is responsible for the planning, development and implementation of all marketing strategies, communications and initiatives that create demand to hit the quarterly and yearly financial plans. The team is responsible for building brand consideration using best in class campaigns and media that ultimately drives calls to the call Center and visits to to generate revenue, units, and margin.

Join us as a Country Marketing Lead on our Small Business Marketing Team in Germany to do the best work of your career and make a profound social impact.

What you’ll achieve

As the Country Marketing Lead - Small Business, it is this person’s responsibility to ensure the marketing team over-delivers against demand, profitability, and share metrics while providing a great customer experience and internal winning culture.  It’s also this person’s responsibility to manage the team of vehicle leads by providing career development, support, and leadership.  He or she will work closely with planning, media, merch, creative, and online to ensure flawless execution across vehicles. 

This role requires a go-to-market background including campaign development and message strategy, creative, and vehicles.  The role will partner with a variety of teams within the Small Business organization, including merchandising, online, media, creative, production, vendor funding, CRM, & cycle planning.  This individual must exhibit strong leadership skills with the ability to influence across the organization.  He or she must be agile, proactive, and leverage both data and good judgement to make critical decisions to drive the business. 

You will:

  • Manage intra-week and intra-quarter plans and changes to deliver against business goals (visits, calls, units, revenue, margin, share) as well we oversee team of vehicle leads and create a winning culture with emphasis on career development
  • Own execution and alignment across go-to-market vehicles and also ensure vehicle execution aligns to overall business and strategic priorities
  • Diagnose and summarize marketing performance and build comprehensive weekly actions to exceed plan
  • Work closely with planning functions to ensure smooth hand-off from planning to execution
  • Partner with merchandising and online to flawlessly execute campaigns and offers as well as drive innovation to continue to scale the business

Take the first step towards your dream career

Every Dell Technologies team member brings something unique to the table. Here’s what we are looking for with this role:

Essential Requirements

  • 7-10 years of experience in marketing with a track record of measurable results preferably in the IT industry as well as 10+ years in developing and executing marketing campaigns
  • Deep knowledge of Marcom process – from creative to in-market delivery as well as familiarity with CRM strategies, objectives and best practices
  • Proven ability to use integrated media plans to grow, engage and activate targeted audiences, strong analytical skills and appetite for driving innovation and change
  • Good organizational agility and interpersonal skills to work effectively across functions and lines of business in a virtual organization as week as experience in working with and agency resources
  • Ability to manage through ambiguity to drive results, to work up, down and sideways and to thrive in a fast-paced and demanding environment
  • Effective executive communication

Desirable Requirements

  • Bachelor’s degree in Marketing or Business Administration. MBA degree in Marketing or Business preferred, as well as Balanced Experience in RTB marketing functions
  • Solid understanding of Dell’s Corporate and Local BUs cultures highly preferred

Here’s our story; now tell us yours

Dell Technologies helps organizations and individuals build a brighter digital tomorrow. Our company is made up of more than 150,000 people, located in over 180 locations around the world. We’re proud to be a diverse and inclusive team and have an endless passion for our mission to drive human progress. 

What’s most important to us is that you are respected, feel like you can be yourself and have the opportunity to do the best work of your life -- while still having a life. We offer excellent benefits, bonus programs, flexible work arrangements, a variety of career development opportunities, employee resource groups, and much more. 

We started with computers, but we didn’t stop there. We are helping customers move into the future with multi-cloud, AI and machine learning through the most innovative technology and services portfolio for the data era. Join us and become a part of what’s next in technology, starting today. 

You can also learn more about us by reading our latest Diversity and Inclusion Report and our plan to make the world a better place by 2030 here.

Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Dell encourages applicants of all ages. Read the full Employment Opportunity Policy here.

Job ID: R131049

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Why Work Here

Global Benefits

  • Comprehensive Healthcare Programs

  • Award Winning Financial Wellness Tools and Resources

  • Generous Leave of Absence for New Parents and Caregivers

  • Industry Leading Wellness Platform

  • Employee Assistance Program

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