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Developing with Dell Technologies: Vikas' Experience in Dell's Marketing Development Program

Vikas' headshot

Vikas D. | Analyst, Marketing Development Program | Bangalore, India


Originally Published: May 16th, 2024


How has Dell's Marketing Development Program (MDP) contributed to your professional growth and career development at Dell? 

The program has helped me to be more pro-active, with a lot of new learnings and challenges not just within the assigned role and team but outside of that as well. These learnings eventually help in understanding the business better and how different marketing departments are interconnected with one another to drive change. 


Since joining Dell’s MDP, what are some notable experiences have you had? 

On day one of my rotation, immediately after my orientation, I worked on the Dell Tech Forum event which is one of our flagship events. In the first week, I got an opportunity to attend Marketing All Hand events and meet top leaders including Allison Dew, our Chief Marketing Officer.

Vikas stands in front of a sign for a marketing all hands meeting.

What inspired you to apply for the Dell MDP? 

What intrigued me the most about this program is that it is designed to stretch over two years, with members gaining experience across marketing. This investment of time and resources made it feel as though Dell was looking at our value and investing in our talent for the long term. Apart from this, and with myself being an early-in-career individual, it allowed me to apply my theoretical knowledge in four different segments within marketing while enhancing my capabilities at the same time. 


What unique opportunities does the MDP offer for those looking to excel in their careers at Dell? 

Having the opportunity to choose and explore various departments within marketing helps us better understand our strengths, interests, and weaknesses, as well as the way we want to shape our future moving forward. I am incredibly grateful to be a part of this program and to have such a strong support system as I navigate my career and build my network. Even after I graduate, I know the connections I have made through MDP will stay with me throughout my career. 


Next, learn about Charlotte’s experience in the Marketing Development Program.

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